A PWHL executive has commented on the league's growth, citing surging demand as a factor. The executive, Stan Kasten, had a goal to take on outside investors once the league reached 12 teams, which was expected to take longer than it did. The league's expansion happened quickly, with 12 teams being reached in just three seasons.

This rapid growth was not anticipated by Kasten or others. Further details on the PWHL's growth and plans are available from ValleyCentral, the source of this information.